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Trump Magazine Going Public Party at Trump Tower

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NEW YORK, Sept. 22 /PRNewswire-FirstCall/ -- Premiere Publishing Group, Inc. (PPG), with its wholly owned subsidiaries Sobe Life, LLC Publisher of Trump Magazine and Poker Life Magazine -- releases the following announcements to the press, shareholders and general public.

On Wednesday, September 20, 2006 PPG CEO, Michael Jacobson, Donald J. Trump, Ivanka Trump hosted the going public celebration for two hundred invited guests. Attendees included executives from the Trump Organization, Rolls Royce, Daniel Mink Watches, Sector Watches, Trump Mortgage, Stacie J -- Season 2 Apprentice contestant, and members of the press: NY Post, Daily News, Access Hollywood, Inside Edition, and many more.

Donald J. Trump was interviewed and appeared live on CNBC's "On the Money" hosted by Dylan Ratigan at 5:50 pm (9/20/06) stating, "Trump Magazine has turned out to be very successful we're really happy with it. This started off as a magazine to go to all my places, all of a sudden it started selling to fast they said let's take it to the next level and that's what they have done. Michael Jacobson has done a great job."

Any interest in Time Warner magazine? Donald Trump, "No real interest in Time Warner properties unless they want to sell golf magazine that would be something of interest."

Eric Trump, the youngest member of the Trump family but tallest standing six foot five also attended the event. According to The Daily News article appearing in the 9/22/06 edition and confirmed by Donald Trump -- Eric Trump is now working at The Trump Organization reporting to his older brother, Don Trump, Jr.

DONALD J. TRUMP BEST SELLING ISSUE FOR TRUMP MAGAZINE

According to Curtis, our National Distributor, Trump Magazine's reports the spring 2006 issue featuring Donald J. Trump on the cover was the largest selling issue ever for the magazine in the past two (2) years. This issue generated over $50,000 in sales revenues. The totals sales for the summer 2006 Ivanka Trump issue appear strong and will be reported shortly. According to CEO of PPG and Trump Magazine's Editor and Publisher Michael Jacobson, "this was the first time Mr. Trump appeared on the cover and based on its success we plan to feature Donald twice a year on the cover."

Mr. Trump will appear on Trump Magazine's national fall Issue cover releasing nationally on newsstands October 10, 2006.

This news release contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended. The forward-looking statements are based on current expectations, estimates and projections made by management. The Company intends for the forward-looking statements to be covered by the safe harbor provisions for forward-looking statements. All statements in this release regarding the going public party and the sales for the Spring 2006 issue are forward-looking statements. The forward-looking statements are subject to risks and uncertainties that could cause actual results to differ materially from those set forth or implied by any forward- looking statements. Please see the Company's filings with the SEC at http://www.sec.gov/ for additional information regarding risks and uncertainties, including the risk factors set forth therein.

PHOTO: Trump magazine's current cover features Ivanka Trump, Donald Trump's daughter, available on newsstands now.