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BXB: Chicago's Newest Fashion Company to Debut Spring Accessories Oct. 1

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CHICAGO, Sept. 21 /PRNewswire/ -- Chicago is known worldwide as a hub of business and culture, yet the city has never had a fashion brand to call its own - until now. With elegant Italian leather handbags, Swiss watches and fine sterling silver jewelry, Chicago's BXB International, Inc. (http://www.bxb.net/) will debut Oct. 1 - just in time for spring fashion buying.

BXB's motto, "Where we stop is where you begin," crystallizes the concept behind this upscale fashion accessories brand, which fills a niche for clients who appreciate quality and exclusivity while staying true to classic, timeless styles.

"At BXB we are focused on offering unique and well-appointed designs in leather accessories, silver jewelry and watches," said Bob Bassari, president of BXB. "But BXB does not just provide material goods. We present our clientele with a lifestyle vision characterized by quality: quality relationships, quality people and a high-quality, enjoyable life."

With thoughtful features like easy-access interior compartments for cell phones and compacts, BXB handbags epitomize that lifestyle. The bags, which include hobo, bucket, satchel and slimline styles, are entirely handmade in Italy from richly colored Italian calfskin and suede; many are enhanced with special glazes, prints or stamped textures. Each bears a chrome BXB logo.

BXB jewelry is no less impressive. Crafted of pure .925 sterling silver, the men's and women's bracelets are striking in their simplicity. The BXB logo is integrated into each design, for an understated - but unmistakable - brand presence.

Completing the spring 2006 BXB lineup are stainless steel watches. Each of the two women's and two unisex styles are custom made in Switzerland to BXB's specifications, with equal emphasis on form and function. Though the face of the "Rubidium" women's watch, for example, is surrounded by 72 Wesselton diamonds, the watch is water-resistant and features luminescent hands and an automatic calendar; likewise with the "Triton."

"Our accessories are among the best of the best," said Christopher Cerecedes, vice president of BXB. "Our clients would describe themselves as having a discriminating taste and an admiration for exceptional quality and exclusive designs. They have an appreciation for accessories that reflect a casual elegance and can complement a wardrobe, from a casual outing with the girls to the professional office setting."

The BXB lifestyle vision also includes giving back. To that end, the company donates a percentage of every purchase to organizations that support breast cancer research and drunk-driving prevention.

To learn more about BXB or to view the current BXB line, visit the company online at http://www.bxb.net/.